High Intensity Training, Crossfit Top Google's List of Most Searched Exercises

The True Strength Team has been telling clients for years that high intensity training, including Crossfit and Crossfit-style workouts and exercises, is a great way to enhance anabolic growth and stimulate fat loss. This article by Club Industry shows that the trend is growing! Perhaps this is the future of the fitness industry?

High-Intensity Training, CrossFit Top Google's List of Most Searched Exercises

Dec. 23, 2013 by Kelsey Cipolla

As the fitness industry tries to anticipate the big trends for 2014, Google is offering a look back at the 10 most popular workouts of 2013 (based on search volume). Although queries about exercises for specific areas have dominated the list in the past, Google users were more interested in learning about high-intensity workouts and functional training this year, according to the recently released list.

Beachbody's Insanity workout claimed the top spot thanks to a high number of searches from across the country. Searches reached a high point in March, the same month the Santa Monica, CA-based company announced it would be offering Insanity certifications for personal trainers and group exercise instructors at health clubs. Insanity workouts also are now available through Xbox Fitness, which provides a library of workout videos from top fitness trainers and brands to Xbox One users.

Not surprisingly, CrossFit was the second-most searched workout of 2013. Although CrossFit remained a popular search term throughout the year, many states showed little interest, according to Google. Ab workouts were No. 3 on the list followed by bicep workouts at No. 4.

The 7-minute workout, which consists of 12 exercises that require only body weight and a chair, ranked No. 5. The quick training routine was featured in the May/June issue of the American College of Sports Medicine's (ACSM) Health and Fitness Journal and appeared in The New York Times Magazine around the same time. That likely led to the spike in popularity that the search term experienced over the summer.

Exercises involving functional equipment also carved out a place in the top 10. Kettlebell workouts came in at No. 6 on the list, which also consists of shoulder workouts (No. 7), back workouts (No. 8), plank exercises (No. 9) and TRX workouts (No. 10).

Although not all of the most-searched workouts of 2013 seem to have staying power (we're looking at you, 7-minute workout), it's likely that most of them are not going anywhere, since high-intensity interval training, body weight training and functional training all were featured on ACSM's list of 2014 fitness trends.

Source: http://clubindustry.com/blog/high-intensity-training-crossfit-top-googles-list-most-searched-exercises